South Africa: Olmeca tequila launches chocolate liqueur
26 October, 2011
Pernod Ricard is rolling out its Olmeca tequila liqueurs in South Africa.
DJ designs Olmeca tequila bottle
20 September, 2011
Russia: Pernod Ricard has teamed up with DJ Ferry Corsten to launch a limited edition bottle of Olmeca tequila. The product will be exclusive to Russia, where Olmeca holds a 41% market share.
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Ben Branson
Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
